November 4, 2022
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Pack Shots and Food Shots

Last week in our Film Production class, students in Grades 11 and 12 learned about pack shots and food shots. This is part of the TV Commercial unit they are exploring.

Students were asked to make fake packages of products that look perfect, in order to take product shots for commercials, while setting up lighting as well. Moreover, they had to take pictures of dishes of foods that they stylized, taking on the role as a food stylist. They had to come up with ways to film the slow motion of throwing chilly into the potato chips or make the salad leaves splash, showing the tastiness or freshness of their foods, for example.

The film class focuses on commercial hands-on practices, prepping for the industry of advertising agencies and film production houses.